Printful
- Good for
- One print partner for every order, and branding extras such as pack-ins and inside labels.
- Watch out
- Higher base prices on most apparel, so you need a higher sale price for the same margin.
Printful vs Printify
The same ten products, priced at both, with what each one leaves you per sale on Etsy, shipped to a US buyer.
Prices checked October 18, 2026 · Affiliate links on this page, disclosed below
The short answer
Printify leaves more on 8 of the 10 products. Printful wins on tote bag and phone case.
On a $24.99 unisex tee, Printify leaves $0.63 more per sale. Printful prints in its own facilities, so its result doesn’t depend on which print provider you pick.
Printify8 / 10
Printful2 / 10
Products where each supplier leaves the higher margin.
Product by product
Margin per sale on Etsy after base price, shipping and Etsy’s fees. No offsite ads.
| Product | Sold at | Printful | Who leaves more | Printify | Gap |
|---|---|---|---|---|---|
| Unisex tee | $24.99 | $5.30 | $5.93 | Printify +$0.63 | |
| Premium tee | $29.99 | $6.14 | $9.09 | Printify +$2.95 | |
| Hoodie | $44.99 | $8.85 | $9.90 | Printify +$1.05 | |
| Crewneck sweatshirt | $39.99 | $7.78 | $9.08 | Printify +$1.30 | |
| Mug 11 oz | $17.99 | $2.19 | $3.51 | Printify +$1.32 | |
| Mug 15 oz | $21.99 | $2.41 | $3.93 | Printify +$1.52 | |
| Poster 18×24 in | $29.99 | $8.55 | $9.08 | Printify +$0.53 | |
| Tote bag | $22.99 | −$0.20 | −$0.45 | Printful +$0.25 | |
| Phone case | $24.99 | $7.41 | $5.92 | Printful +$1.49 | |
| Kids tee | $21.99 | $1.00 | $2.84 | Printify +$1.84 |
Printify prices are Printify Choice, where Printify picks the print provider, without Printify Premium. Sources and dates are on how we check prices.
Shipping narrows the gap on mugs and posters
An 11 oz mug costs about as much to ship as to print, or more. On small items, a dollar saved on the base matters less than which supplier ships cheaper to your buyer’s country.
Run your own product in the calculator| Product | Printful | Printify |
|---|---|---|
| Unisex tee | $4.95 / $2.20 | $4.95 / $2.40 |
| Hoodie | $8.79 / $2.50 | $8.79 / $2.09 |
| Mug 11 oz | $6.69 / $3.50 | $7.29 / $3.09 |
| Poster 18×24 in | $4.99 / $0.40 | $6.99 / $0.99 |
Which one fits your shop
Printify
- Good for
- A lower base price on most of our products, and a paid plan that lowers it further.
- Watch out
- Printify Choice picks the print provider, so quality and shipping times vary. It has no UK or EU shipping rate, so buyers there pay its Rest of the World rate.
Questions sellers ask
Is Printify cheaper than Printful?
On base price, usually. US shipping is the same on adult clothing and often cheaper at Printful on smaller items, so on 2 of our 10 products Printful leaves more per sale.
Which is better for an Etsy shop?
Both connect to Etsy. Choose on the margin of your main products, and on how much you care about every order being printed in the same place.
Do these prices include Printify Premium?
No. They are free-plan prices. Premium lowers Printify's base prices for a monthly fee.
Sources
Printful shipping rates, Printify catalog (Printify Choice) and the Etsy fee schedule for US sellers. Checked October 18, 2026.
Disclosure: we may earn a commission if you sign up through the Printful or Printify links. It doesn’t change the tables, which come from the suppliers’ own prices. How we’re paid.